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Product/Service >> Accounting and Taxation >> Managerial Accounting >> International Business:A Managerial Perspective : International Edition ISBN 9780131230170

International Business:A Managerial Perspective :  International Edition  ISBN 9780131230170 - คลิกที่นี่เพื่อดูรูปภาพใหญ่
International Business:A Managerial Perspective :  International Edition  ISBN 9780131230170






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International Business:A Managerial Perspective : International Edition ISBN 9780131230170

Code: 002533
Price: 890.00 THB (Ref. 890.00 USD)
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Description:

Descriptions :

For undergraduate and graduate courses in international business and international management. (Hardback, Comprehensive)

A survey of the discipline, this book breaks International Business into the various business functions. The appeal of this book tends to be with professors who have a stronger management perspective in International Business rather than an economic focus.

Table of contents :

I. THE WORLD'S MARKETPLACES.

  •  1. An Overview of International Business.
  •  2. Global Marketplaces and Business Centers.
  •  3. Legal, Technological, and Political Forces.
  •  4. The Role of Culture.
  •  5. Ethics and Social Responsibility in International Business.

II. THE INTERNATIONAL ENVIRONMENT.

  •  6. International Trade and Investment Theory.
  •  7. International Monetary System and the Balance of Payments.
  •  8. Foreign Exchange and International Financial Markets.
  •  9. Formulation of National Trade Policies.
  •  10. International Cooperation among Nations.

III. MANAGING INTERNATIONAL BUSINESS.

  • 11. International Strategic Management.
  • 12. Strategies for Analyzing and Entering Foreign Markets.
  • 13. International Strategic Alliances.
  • 14. International Organization Design and Control.
  • 15. Leadership and Employee Behavior in International Business.

IV. MANAGING INTERNATIONAL BUSINESS OPERATIONS.

  • 16. International Marketing.
  • 17. International Operations Management.
  • 18. International Financial Management.
  • 19. International Accounting and Taxation.
  • 20. International Human Resource Management and Labor Relations.

Glossary.

Index.

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